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In early 2026, Norway and the wider Scandinavian region continue to demonstrate strong travel and tourism demand, underpinned by robust airline passenger figures and expanding route networks.
According to official aviation reports, the Norwegian Group (Norwegian Air Shuttle + Widerøe) carried 27.3 million passengers in 2025, a significant achievement reflecting heightened international and domestic travel demand.
These figures include 1.75 million passengers in December 2025 alone, despite challenging winter weather conditions, showing sustained travel interest even outside peak seasons.
This passenger growth fuels tourism revenue, strengthens local travel hubs, and supports broader Scandinavian tourism strategies aimed at attracting both leisure and business visitors. Tourism boards and travel platforms like Ready2Go can leverage these trends to highlight hot new travel deals, season-specific itineraries, and route enhancements for Norwegian travelers.
Industry analysts attribute the surge to:
Winter travel resilience, overcoming seasonal weather disruptions while maintaining high operational reliability.
Q: How many passengers did the Norwegian Group carry in 2025?
A: The Norwegian Group transported 27.3 million passengers in 2025, showing robust demand for flights into and out of Norway.
Q: Does this growth impact 2026 travel deals?
A: Yes—strong demand and expanded routes often lead to more options and competitive pricing, especially for early bookings in 2026.
Q: What destinations are trending among Norwegian travelers?
A: Urban cities like Oslo and Bergen, scenic destinations like Tromsø for northern lights, and international routes across Europe are trending.



